Chefs, operators, distributors, distributor sales reps and orders are part of your working day. Ernie brings them together with simple mobile workflows and AI that helps make sense of your own sales data.
With Ernie
Built for foodservice manufacturers’ sales reps — connecting your distributors, distributor sales reps and end customers.
Log visits and customer notes on the go, with simple mobile tools that cut down admin.
Ask Ernie for AI-powered insights to prepare for visits and understand what’s happening across your territory.
With a generic CRM
Everything must be custom-built or bolted on
Admin work follows every call
Your team translates, then abandons it
POWERED BY AI, BUILT FOR FOODSERVICE
Built for: Rep · Manager · Admin
Your AI sales assistant, built into your working day. Ask a question in plain English and turn your customer, distributor and sales records into useful insights — without building a report.
• Prepare for a visit with customer context at hand.
• Explore product performance and order trends.
• Ask about your territory, customers and distributors.
Ask Ernie is designed to respect each user’s permissions and the Ernie records they can access.
Built for: Rep · Manager
Understand the distributors your foodservice sales depend on. Keep sales history, DSR contacts, promotions and account context together, with AI summaries to help you prepare.
• See order history and the products each distributor stocks.
• Keep branches, DSRs and linked end customers connected.
• Manage promotions and create, submit and track turn-ins.
Built for: Rep · Manager
A simple weekly planner helps you organise customer visits and tasks. Plan routes with the sales map, and use Ask Ernie to help prepare for the conversations ahead.
• See visits and tasks in one weekly view.
• Plan your route around customer locations.
• Keep account context close, wherever the day takes you.
Built for: Rep
Keep the customer story up to date while it’s still fresh. Simple mobile call logging and AI customer summaries help you spend less time piecing information together.
• Log calls, visits, outcomes and next steps.
• Speak activity notes or attach photos from the field.
• Scan business cards and capture new contacts.
Built for: Rep · Manager
Bring competitor information into focus with AI-powered intelligence. Review mentions, market alerts and product or pricing information to understand what’s happening in your market.
• Track competitor mentions and market activity.
• Review product and pricing information.
• Use insights to support your next foodservice conversation.
Built for: Manager · Admin
See activity and orders across your team without chasing spreadsheets. Use simple reports for a clear view, then ask Ernie questions about the data behind the numbers.
• Review calls, orders and activity by period or region.
• See territory and distributor performance in one place.
• Use AI to explore trends and prepare your next questions.
Your data, handled with care
Ernie is designed to handle your customer and distributor data securely. Ask us about our security and data handling practices.
Book a 30-minute demo of your AI-powered foodservice CRM — Ask Ernie, distributors, planning and turn-ins included.